CATEGORY CHANNEL MANAGER - INDEPENDENT/ONLINE

  • Mezi vodami 2035/31, 143 00  Praha-Modřany, Czech Republic
  • Marketing, media, PR
  • Full-time work
  • Pro profesionály

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Nestlé is the biggest food and beverage company in the world. We are at home in 189 countries around the world where we employ some 328,000 people. Our mission is to enhance the quality of life and contribute to a healthier future. We offer a broad portfolio of products and services to people and their pets. We produce more than 2,000 brands. In the Czech Republic, we make confectionery under brands such as JOJO, Bon Pari, Hašlerky, Anticol, Orion, Kofila, Margot and others. In Slovakia, we manufacture culinary products such as Maggi and Carpathia.

If you want to join the Nestlé Talent Community, click here: https://jobdetails.nestle.com/lp/Nestle%20Join%20Talent%20Community%20page%20-%20cs_CZ/1429d813a2d8f0b2/?locale=cs_CZ

MAIN PURPOSE OF THE JOB:

Understand the channel & shoppers behavior within the category, chain performance, their specific requests and transform this to a channel strategy resulting in feasible activities - channel and customer plans. Facilitate and engage actively within ICP Process. Build up eCommerce (rohlik.cz, alza.cz,..) and independent + electropartners channel strategy, turn it to actionable steps, execute and identify measurable KPIs.

WHAT YOU CAN EXPECT TO WORK ON:

• Deploy channel strategies on consumer, customer insights, executing activation plans (cooperation with KAMs and Brand Marketing)
• Define the right plans around the Category Growth Drivers & 4P's (Product, Placement, Price, Promotion) in line with the identified top commercial priorities for the business and the Zone recommendations and get the plans implemented with customers (independent market, electro partners, online channel)
• Monitor competitor activities around 4P’s
• Connect channel strategy and priority in line with strategy of consumer marketing. Provide shopper and channel insights as well as 4P solutions to the brands and translate knowledge into strong commercialisation of the brand plans and channel activation campaigns
• Develop a category development vision and present to customers based on Category Growth Drivers Frame.
• Initiate, enforce and lead Category Management projects and processes
• Provide category and channel/shopper insights incl. category based selling presentations to Sales - equip them to deliver excellence of execution with customers.

YOU ARE A PERFECT FIT IF YOU:

YOU ARE A PEFRECT FIT IF YOU ARE/HAVE:
• Proven track record in category/channel management within FMCG industry either on operation or strategic level
• Excellent analytical skills with ability to find the “story behind numbers” and to present strategy so it is understood by everyone at all levels (customer, sales,…)
• Strong in fact-based negotiation (internal/external) with deepening relationship (externally / internally)
• Strong ownership and self-motivation to realize End 2 End projects, hands on approach
• Experience with activation in online channel/independent market
• Fluent Czech/Slovak and English knowledge (both written and spoken)

WHY TO JOIN US:

  • We are company with open and supportive environment
  • We take care about your professional development and continuous employee satisfaction
  • We are a green office close to the nature
  • We can offer an interesting reward package with fixed and flexible remuneration

PLUS
1 week extra holiday, flexi days, flexible working hours, pension fund and life insurance contribution, access to Benefit Plus portal (where you can select from many leisure and wellness benefits), contribution to infant nutrition for children, possibility to use the various offer in the Prague company canteen with discount prices, Nestlé Employees’ mobile tariff program, life & work jubilee bonus and other attractive short & long term offers for Nestlé employees
Are you curios about this position? Do not hesitate to send us your CV. If you have suitable background, we will be pleased to meet you in person.

Contact

Nestlé Česko s.r.o.
Lucie Cheníčková

Jak v Nestlé probíhá nábor?

Chcete v Nestlé zúročit své zkušenosti? Pošlete nám životopis a pojďme společně zjistit, kde bychom nejlépe využili vaši expertízu. Znalosti a praxe jsou důležité, stejně významná je ale vaše motivace a osobní nastavení. Pracujeme jako jeden tým, a to bez společných hodnot nejde.

1
Dejte nám o sobě vědět.
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Po telefonu si vyjasníme vaše zkušenosti a očekávání.
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Seznámíme se na osobním pohovoru.
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A pak už jen rozhodnutí, jestli se k sobě hodíme.
189
je počet zemí, ve kterých má Nestlé své zastoupení.
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je počet zaměstnanců v České republice a na Slovensku.
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je počet továren v České republice a na Slovensku.
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je počet značek výrobků Nestlé v České republice a na Slovensku.
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