Trade Marketing Specialist (Nescafé, Dolce Gusto,Starbucks)

  • Mezi vodami 2035/31, 143 00  Praha-Modřany, Czech Republic
  • Marketing, media, PR
  • Full-time work
  • Pro mladé, Pro profesionály


Nestlé is the biggest food and beverage company in the world. We are at home in 189 countries around the world where we employ some 328,000 people. Our mission is to enhance the quality of life and contribute to a healthier future. We offer a broad portfolio of products and services to people and their pets. We produce more than 2,000 brands. In the Czech Republic, we make confectionery under brands such as JOJO, Bon Pari, Hašlerky, Anticol, Orion, Kofila, Margot and others. In Slovakia, we manufacture culinary products such as Maggi and Carpathia.

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Can you tell marketing from advertising? Is staying on top of the latest marketing trends your daily bread? Do you consider it a worthy mission to keep abreast of or –better still – ahead of the competition? Nestlé’s Marketing department makes sure that our products are visible and that sales stay strong. Through words and imagery, but above all through original ideas, we share meaningful messages with our consumers. We focus on building brands and creating content and campaigns that inform and inspire. Fire up your creative self and join Nestlé.


Develop and implement complete channel/customer solutions that better meet shopper & customer needs to accomplish Customer plans + deliver corrective actions for Gap closing. Actively cooperate and support Commercial Development Manager CZ/SK with external (category management) and internal projects (Perfect Store, data analyses).


• Cooperate on local omni-channel strategy development and Picture of Success creation at retail/e-com level (co-create strategy for channel solution for key channels/customers, activity planning, shopper insight, execution, POP visibility development and execution)
• Cooperate on local Category Selling Story to go & sell at customers together with Manager, identify Category key channels - commercially attractive, actively work with Shopper insights translating them in each part of work (Channel, CatMan and POP)
• Cooperate on Customer plans, in-store and online Shelf and POS execution and tracking
• Together with Commercial manager co-create promo policy to support share gains vs. competition, omni-channel price-pack architecture / other work with SRM tools or data preparation, promo plan evaluation / MS reading / other results tracking/evaluation
• Cooperation on Reports creation with LGO department and regular update of specific reports
• Communication across organization – with copacking department, supply chain, marketing


• Experience from marketing/channel/category/shopper marketing at least 2-3 years
• Fast learner with strongly developed analytical skills (Category/promotion analysis, channel analysis), ability to interpret data and to take actions (pro-active approach)
• Well-developed communication skills, experienced in solid presentation with sales arguments
• Fluent Czech/Slovak and English knowledge (both written and spoken)


  • We are company with open and supportive environment
  • We take care about your professional development and continuous employee satisfaction (individual development plans)
  • combination of home office, great canteen with donated meals, donated multisportcard and other benefits
  • We can offer an interesting reward package with fixed and flexible remuneration

1 week extra holiday, flexi days, flexible working hours, pension fund and life insurance contribution, access to Benefit Plus portal (where you can select from many leisure and wellness benefits), contribution to infant nutrition for children, possibility to use the various offer in the Prague company canteen with discount prices, Nestlé Employees’ mobile tariff program, life & work jubilee bonus and other attractive short & long term offers for Nestlé employees
Are you curios about this position? Do not hesitate to send us your CV. If you have suitable background, we will be pleased to meet you in person.


Nestlé Česko s.r.o.
Lucie Cheníčková

Jak v Nestlé probíhá nábor?

Chcete v Nestlé zúročit své zkušenosti? Pošlete nám životopis a pojďme společně zjistit, kde bychom nejlépe využili vaši expertízu. Znalosti a praxe jsou důležité, stejně významná je ale vaše motivace a osobní nastavení. Pracujeme jako jeden tým, a to bez společných hodnot nejde.

Dejte nám o sobě vědět.
Po telefonu si vyjasníme vaše zkušenosti a očekávání.
Seznámíme se na osobním pohovoru.
A pak už jen rozhodnutí, jestli se k sobě hodíme.
je počet zemí, ve kterých má Nestlé své zastoupení.
je počet zaměstnanců v České republice a na Slovensku.
je počet továren v České republice a na Slovensku.
je počet značek výrobků Nestlé v České republice a na Slovensku.
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